The 1st Conference – Brand in Motion
The first „Brand in Motion – Marketing in Rail Transport” conference is a knowledge-sharing platform dedicated to brand building, communication strategies, and image management in the railway industry. In the face of dynamic market changes and growing passenger expectations, the conference focuses on delivering practical marketing tools that allow for effective market differentiation.
The event program includes expert speeches, interactive workshops, discussion panels, and networking sessions. Participants will learn about specific solutions in crisis communication, modern social media, and the implementation of artificial intelligence in marketing processes. This is an ideal opportunity to exchange experiences with key representatives of the transport sector and establish valuable business relationships. Among the speakers will be:
- Maciej Orłoś – journalist and public speaking coach,
- Dr. Irena Kamińska-Radomska – expert in business etiquette and effective communication,
- Paweł Tkaczyk – Marketing Strategist and Expert in Building Strong Brands.
More information and the full program: https://izbakolei.pl/event/i-konferencja-marka-w-ruchu-marketing-w-transporcie-szynowym/
